What is Simrad?

Simrad is a well-known brand in marine electronics, focusing primarily on motorboats, sport boats, cruisers, sport fishermen, and larger helm stations. The brand has a long history in professional and recreational marine electronics and is part of the Navico Group.

While B&G is strongly geared towards sailors, Simrad aligns well with boat owners who sail with a motorboat, console boat, cruiser, tender, sport fishing boat, or larger yacht setup. Think clear chartplotters, powerful radars, autopilots, sonar, VHF communication, and complete network systems.

Why Simrad is a good fit for motorboats

On a motorboat, you want to quickly see where you're sailing, what's happening around you, and how your onboard system is performing. Simrad is developed for helm stations where overview and operation are key.

• Chartplotters for navigation, route planning, and system control
• Radar for extra visibility in heavy traffic, fog, rain, or dark weather
• Autopilot for more comfortable sailing over longer distances
• Sonar and fishfinder functions for depth, bottom imaging, and sport fishing
• VHF and AIS for communication and extra safety on the water

This way, your helm station not only looks better but also becomes smarter and more organized.

Simrad chartplotters: the heart of your navigation

The chartplotter is often the most important component of a modern Simrad system. It allows you to navigate, plan routes, and control various functions on board. Simrad offers different series, so there is a suitable solution for many types of boats.

• GO series for smaller motorboats, sport boats, and simple helm stations
• NSX series for modern helms with navigation, sonar, radar, and system control
• NSS series for demanding users who want to combine touchscreen and buttons
• NSO series for larger yachts and fully integrated helm stations

Which series fits best depends on your boat, your cruising area, your screen size, your current equipment, and the functions you want to use.

Radar for more visibility and certainty

Radar is a valuable addition for motorboat owners who also sail in less favorable visibility, at night, on open water, or in busy areas. With radar, you can see objects that are sometimes difficult to recognize with the naked eye, such as other vessels, buoys, quays, landmasses, or obstacles.

Simrad radar solutions are designed to enhance your situational awareness. This provides more peace of mind on board, especially when conditions change rapidly or when you are sailing in busy waterways.

Autopilot for more comfortable sailing

A good autopilot is not a luxury, but a practical addition for many motorboats. Especially during longer trips, an autopilot helps maintain course and reduce fatigue. You don't have to constantly make manual corrections and can pay more attention to navigation, surroundings, and safety.

Simrad autopilots are available for various types of steering systems and boat sizes. The right choice depends on your steering gear, engine configuration, boat length, and your boat's handling characteristics.

Sonar and fishfinder functions for sport fishermen

For sport fishermen and boat owners who want to see more below the waterline, Simrad offers powerful sonar and fishfinder capabilities. This gives you better insight into depth, bottom structure, and fish activity.

Even if you don't actively fish, good depth information can be useful in shallow areas, harbors, anchorages, and unfamiliar cruising areas. The right transducer and sonar solution make a big difference here.

VHF, AIS, and onboard communication

Good communication remains important on the water. With a fixed VHF radio, you can contact harbors, bridges, locks, other vessels, and emergency services. Depending on the chosen model, AIS can also play a role in making vessels around you visible.

In combination with a Simrad chartplotter, a clearer picture of your surroundings emerges. You see where you are, which vessels are sailing nearby, and what information is important for safe navigation.

Smart integration with onboard systems

Modern boat owners increasingly want systems to work together. Think engine data, digital switching, lighting, cameras, entertainment, radar, sonar, and navigation. Simrad excels in this system-thinking.

This makes the brand interesting for refits, new build projects, or if you want to gradually modernize your existing helm station. You can start small with a chartplotter and later expand with radar, autopilot, AIS, or other functions.

Who is Simrad especially interesting for?

Simrad is particularly well-suited for boat owners who sail a motorboat and value comfort, overview, and modern operation. The brand is interesting for:

• Motorboat owners who want to update their navigation
• Cruisers making longer trips
• Sport boats and console boats with compact helm stations
• Sport fishermen who value sonar and fishfinder functions
• Yacht owners who want to integrate multiple systems
• Boat owners who want to make their helm station tidier and more modern

Buy Simrad at AML

At AML, we look beyond just the individual product. A chartplotter, radar, or autopilot must suit your boat, your existing network, and the way you sail. That's why we are happy to help you make the right choice.

• Advice on which Simrad series suits your boat
• Assistance with compatibility with existing equipment
• Consultation on NMEA 2000, transducers, radar, and autopilot
• Support for expanding or replacing your current system
• Practical product knowledge from experience on the water
• Fast delivery and personal contact

Which Simrad solution suits your boat?

The best choice depends on your boat and your plans. Do you just want a clear chartplotter? Do you want to add radar? Are you looking for an autopilot for longer trips? Or do you want to rebuild your entire helm station?

By carefully considering your cruising area, screen size, network, sensors, and future expansions beforehand, you avoid making wrong choices. AML is happy to help you put together a system that is right from the start.